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    About Us


    Who We Are

    Ubab is a sustainable lifestyle brand by ArunaSocial Ventures LLP, dedicated to crafting eco-friendly, handcrafted products while empowering women and youth from underserved communities. Our commitment to quality, sustainability, and social impact ensures that every purchase supports both ethical craftsmanship and positive change.

    What We Do

    At Ubab, we create eco-friendly, handcrafted lifestyle products that blend luxury with sustainability. From scented candles and handmade bathing bars to eco-conscious bags and décor, our products are designed to enrich your lifestyle while minimizing environmental impact.
    Beyond craftsmanship, we empower women and youth from underserved communities by providing them with skills and opportunities for financial independence. Every purchase from Ubab supports sustainable living and social transformation.

    About ArunaSocial Ventures LLP

    ArunaSocial Ventures LLP, a DPIIT recognized social enterprise, is redefining the way socio-economic challenges are addressed by driving innovation and sustainability in business solutions. We specialize in creating opportunities for women and youth in underserved communities through the production and sale of premium handcrafted products, seamlessly connecting artisans to customers across India and global markets via our direct-to-consumer (D2C) brands.
    With co-founders bringing decades of combined experience from social and corporate sectors, ArunaSocial Ventures is built on a foundation of deep industry insight and a commitment to sustainable growth and inclusive impact.


    Our Founders


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    Arup Mukherji

    Co-Founder

    Arup Mukherji is a seasoned professional with over 30 years of extensive experience in marketing, sales, and operations, spanning diverse sectors including information technology, FMCG, and healthcare across Indian and international markets. Having collaborated with prominent global organizations, he possesses a refined understanding of branding, strategic planning, product innovation, and marketing frameworks.
    Beyond his corporate accomplishments, Arup is deeply committed to social causes, leveraging his skills and resources to advise and support high-impact social enterprises driving meaningful change.



    Archana Mukharji is a distinguished professional with over 25 years of extensive experience in CXO and strategic leadership roles across corporate and social sector organizations. She has worked with multinational corporations, leading Indian conglomerates, NGOs, and INGOs across various industries and domains, making her expertise highly versatile. Her deep knowledge spans new business ventures and impactful social initiatives, with core strengths in product management, marketing, and operations.
    Archana has also been instrumental in guiding social sector organizations toward professional management processes and has contributed to projects in ESG and sustainability domain.

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    Archana Mukharji

    Co-Founder


    What Our Clients Think About Us

    Testimonials